We recently worked with Calcinotto, a brilliant team of civil, structural and environmental engineers, to design a set of custom social media templates. Their team wanted to share more of their amazing work online but found that keeping their posts looking consistent was taking far too long. Sound familiar?
Like many growing businesses, Calcinotto wanted to maintain a strong brand identity without needing to call in a designer for every new post. That is exactly where templates come in. We created a full suite of designs that match their tone, colours and personality perfectly, so anyone in the team can post quickly and confidently.
Each template is built around their existing brand guidelines. The layouts are clean and professional, the colours are drawn directly from their palette, and the typography is carefully chosen to reflect their style. Whether they are announcing a project milestone, introducing a new team member or sharing a company update, the visuals stay consistent every time.
We design custom social media templates in whatever format suits our clients best. Some love Canva for its drag-and-drop simplicity, while others prefer Adobe InDesign for more advanced design control. We can even create editable PowerPoint templates for teams who are most comfortable using Microsoft tools. However your team works, we make sure your templates slot straight into your existing workflow.
The best part? Once your templates are ready, posting becomes faster and far less stressful. Your team can focus on creating great content, rather than worrying about layout, fonts or spacing. You get a feed that looks polished and professional, without constant design input.
Templates also help build trust. A consistent visual identity makes your brand feel more reliable and recognisable, which encourages people to engage with your posts. It is a simple change that makes a big difference.
If you would like to find out how Glow can help you streamline your social content, take a look at our Brand Design Services or read more About The Glow Studio.
