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AI and SEO: The Future of Search

Silvia Del Corso (Pink SEO) joins Glow to unpack what AI means for search. From her start in SEO in 2011 to launching her London agency, she explains why specialising in high-trust sectors like medical, legal and financial matters, and why AI hasn’t killed SEO – it’s added a new layer on top.

  • AI weighs accuracy, recency and authority when recommending businesses
  • Specialising in high-trust sectors changes the whole SEO approach
  • AI and SEO now work together rather than compete

From Concept to Completion: The Business of Interior Architectural Design

Lisa Lavis speaks with Emma Capron (Bean Interiors) about interior architectural design as a strategic, business-critical discipline rather than a final flourish. Emma explains her end-to-end process, from pre-planning through to installation, and how sustainability, collaboration and AI all shape better outcomes for clients.

  • Design should start at pre-planning stage, not after
  • Sustainability comes through reuse, durable materials and local suppliers
  • AI supports admin and imagery, but human judgement stays essential

Built to Grow: A Conversation with Paula Bradly

Paula Bradly shares her 30-year journey from quantity surveyor to business leader, now at EPS Construction Management. She discusses scaling teams, employer branding, and AI’s role in bid writing and knowledge management, alongside her experience as a single parent and role model in the industry.

  • AI helps teams work smarter with existing knowledge, not shortcuts
  • Internal culture and employer branding matter for scaling teams
  • Honesty and integrity remain central to leadership values

Building Better: Leadership, Construction & the Power of People

Mark Dyer (Evolution5 MD) talks to Lisa Lavis about leadership in construction, tracing his path from YTS trainee to Managing Director. He shares real-world insight on empowering teams and, candidly, how a recent cancer diagnosis reshaped his focus on purpose-driven leadership and life.

  • People-first leadership drives unified, empowered teams
  • Empathy, consistency and accountability underpin good leadership
  • Personal resilience through adversity reshapes professional perspective

Why Strong Brand Messaging Matters (and How to Get It Right)

Lisa Lavis and Lisa Barnett explore why brand messaging is so critical for standing out and building trust. They break down how a clear, consistent message grabs attention, defines what makes a business different, and needs to run as a “silver thread” through everything it does.

  • A clear message helps you stand out in a crowded market
  • People buy into personality and values, not just services
  • Consistency across every touchpoint builds lasting trust

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Design

Branding

Graphic design

Video & animation

Websites & digital

Strategy

Marketing

Communications

Business Growth

Brand strategy