Accelerate Growth, Strengthen Reputation and Reach the Right Audiences with Our Services and Utilities Marketing

 

Looking to raise the profile of your utilities or service-based organisation and convert interest into consistent, reliable demand?

Glow partners with organisations across energy, water, waste, telecoms and essential service provision to deliver targeted Services and Utilities Marketing that connects you with existing and potential customers.

We help you communicate your strengths clearly, demonstrate operational reliability, and position your organisation as the trusted partner in a demanding, highly regulated sector.

Clients we’ve worked with…

Want to join other energy and utilities companies driving success in the industry?

Arrange a call and explore how we can elevate your services and utilities marketing and strengthen your brand recognition today.

Our Approach

Glow’s four key areas of our services and untitled marketing – strategic marketing, internal communications and brand – are designed to help your organisation reach the right audiences, build trust, and achieve measurable growth.

Our strategic insight and creative expertise across the services and utilities landscape ensure your marketing not only looks polished and consistent, but performs with purpose.

From brand development and digital campaigns to clear messaging and engaging design, we help you create a seamless customer experience at every touchpoint.

What are the 4 key areas?

Our in-depth analysis and specialist experience across the services and utilities sector have revealed four critical areas that drive commercial growth: building brand visibility, accelerating customer acquisition, enhancing stakeholder confidence, and empowering leadership teams to communicate with clarity.

Glow’s Services and Utilities Marketing Solutions are designed to fuel long-term growth by strengthening trust, expanding your market presence, and positioning your organisation as a high-performing leader within an essential and competitive industry. We help you articulate your value, differentiate your offer, and create the momentum needed to win new customers and unlock new opportunities.

We develop tailored marketing strategies that align your commercial goals with the needs of the utility sector. By analysing competitors, reviewing insights, and defining your target audiences, we create a strategic roadmap that strengthens customer engagement, supports development, and increases your market share. Your business strategy becomes the foundation for every marketing effort, ensuring your organisation attracts new consumers, builds trust, and achieves sustainable growth.

Our team builds a structured marketing strategy that connects your organisation with the people who rely on you. Through targeted advertising, thoughtful social media activity, and effective digital marketing, we help utilities communicate clearly and confidently. Whether you’re an energy provider or part of the wider utilities industry, we transform your objectives into measurable campaigns that improve visibility, enhance customer retention, and generate high-quality referrals.

We craft a clear, consistent communication strategy that expresses your purpose and strengthens relationships with customers, partners, and regulators. From stakeholder updates to leadership messaging, we ensure your brand message supports better customer service and reinforces your reputation as a dependable organisation within a complex and evolving landscape. Our structured approach brings simplicity to essential communication, encouraging advocacy and positive referral programs.

Our specialist branding and design capabilities help you stand out in a competitive market. From visual identity to digital assets and ongoing digital marketing efforts, we create materials that communicate your strengths and elevate your presence across every platform. A clear, confident branding strategy demonstrates reliability, supports stronger customer relationships, and ensures your organisation remains memorable and trusted throughout the utilities space.

Proven results:

Portsmouth Water

As Portsmouth Water moved forward with modernising its operations, it identified the need to refresh its brand and communication approach to ensure clarity and consistency across every public-facing touchpoint. The priority was to make essential information simple, accessible and aligned with Portsmouth Water’s well-established reputation for reliability and quality.

24

MARINAS

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COUNTRIES

4700

BERTHS

8000

ANNUAL CUSTOMERS

“We have already been provided with insights we would never have had the resource or expertise to see. The audit has given us a clear strategic focus for improving our communications and brand and provided Portsmouth Water with a clear vision of future marketing deliverables.”

Matthew Hamilton, Portsmouth Water, Chief Customer Officer

Want to improve flow and visibility across the services and utilities sector?

 

Get in contact with Glow today and let’s start moving your brand towards its next success story.
Hampshire-based, delivering creative solutions across the UK, and beyond.

The Glow Team

Meet the team helping to grow built environment companies profiles

Lisa Lavis - Founder & CEO of Glow | A design and marketing agency

Lisa Lavis

CEO & Founder

Laura Hawtin - Head of Communications of Glow | A design and marketing agency

Laura Hawtin

Head of Comms

Lisa Barnett - Head of Creative of Glow | A design and marketing agency

Lisa Barnett

Head of Creative

Mark Burnell - Senior Designer of Glow | A design and marketing agency

Mark Burnell

Senior Designer

Tula

Chief Happiness Officer