The client

Based in the New Forest, Scarf organises regular term–time clubs as well as holiday activities for children with special needs, and their families. The fantastic charity works with children/young people aged 0-25 years who have a range of disabilities and special needs, such as Down’s Syndrome, Autism and Cerebral Palsy.

What we did

The final logo was a contemporary wordmark with a playful element. Combining the ‘r’ and ‘f’, we created a simplistic scarf design. We used a gradient to add depth and movement to the logo, suggesting connections, much like the relationships built at Scarf activities.

We also created the logo in a variety of colour options, in a bright and bold palette and both, single-colour and white versions to allow for different processes.