Your brand succeeds with focus
Strong brands start with smart thinking
Brand Strategy Services
We help you define what your brand stands for – and make sure it’s seen, felt, and remembered for all the right reasons. From visual identity to brand voice, we shape creative systems that tell your story clearly and consistently across every channel. Whether you’re launching, evolving, or refocusing, our brand strategy services give you clarity, confidence, and direction.
What we offer
We review your current brand performance, from visual identity to messaging, identifying opportunities to strengthen consistency and impact.
We define your place in the market and articulate what makes you different – creating messages that connect and stick.
From logos to typography, we design cohesive systems that scale with your business and keep your brand instantly recognisable.
We help you find the right words and tone to communicate with confidence and authenticity.
We create brand guides that help your teams stay on track – making consistent brand delivery easy across every touchpoint.
Delivered by Frankly Consultants
Every strong brand starts with clear strategy. Our strategic division, Frankly Consultants, provides the insight and positioning that guide Glow’s creative execution – ensuring your brand not only looks good, but stands for something meaningful.
How we’ve helped others
Navis Consulting
A specialist recruitment service to the Maritime market, specialising in Commercial Shipping, Technical Shipping, Marine & Offshore.
Read more
Why Brand Strategy Matters
Build Recognition
A clear and consistent brand builds trust. It makes you recognisable, memorable, and impossible to confuse with competitors.
Align Teams
When everyone understands your brand, decision-making gets easier and communication gets sharper — inside and out.
Future-Proof Growth
A strong brand evolves with your business. Strategy ensures creativity scales sustainably and stays relevant through change.
Meet the dedicated team of experts delivering effective brand strategy services in Hampshire and beyond
Laura Hawtin
Head of Comms
Mark Burnell
Senior Designer
Lisa Barnett
Head of Creative
Lisa Lavis
CEO & Founder
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