Not every day do you get to help shape a brand from the ground up — and then stick around to watch it grow, evolve and thrive. But that’s exactly what we’ve had the privilege of doing with Knights Brown, a civil engineering company we’ve partnered with since 2017.

We’re not just talking about a new brand or a one-off campaign. This has been an ongoing creative relationship built on trust, collaboration, and a shared belief in the power of strategic creative marketing.

It started with a bold new brand

Let’s rewind. When Knights Brown demerged from the Raymond Brown Group, they needed a new identity — something that stayed true to their heritage, but also reflected the independent, ambitious company they were becoming.

They came to us for a brand that could do just that. And we delivered.

The result? A fresh, future-focused visual identity and brand strategy that gave them a clear voice in a busy market. But more importantly, it laid the groundwork for everything that followed — from internal culture to external messaging.

“I love working with Glow and couldn’t be happier to have had them as our partner over the past eight years. Every challenge is risen to, every brief embraced, every cry for help, answered.

Time and again, they have demonstrated their deep understanding of our business, brand and objectives.”

— Kate Cusack, Head of Marketing & Communications at Knights Brown

Collaboration that clicks

What makes this partnership work? Two things: consistency and communication.

We meet with Knights Brown every other week to catch up, plan ahead and get creative. It’s not just a “send us a brief and we’ll design something” setup. It’s a collaborative space where ideas can grow, evolve and align with their wider business objectives.

And that’s exactly the kind of working relationship we love — where marketing isn’t an afterthought, but a central part of the conversation.

So what have we actually done?

In short? A lot. Here’s a flavour:

• Full brand strategy and visual identity

• Website concept and digital refresh

• CSR campaigns: Goal 13, anti-idling, speeding awareness

• Site graphics and hoardings for community engagement

• Internal comms: onboarding packs, staff campaigns

• Tender submissions with serious visual punch

• Recruitment campaigns and culture-led branding

• Video and animation to bring stories to life

From anti-idling signs on construction sites to sleek, on-brand tender submissions, every touchpoint matters. It’s all part of a bigger goal: to help Knights Brown communicate clearly, confidently and creatively.

Why this matters

In civil engineering and construction, communication often gets overlooked. But the truth is, it’s essential — whether you’re talking to communities, clients or your own team.

Knights Brown gets that. They understand the importance of strong marketing, clear messaging, and great design. And they’re not afraid to invest in it.

That’s why this partnership works. It’s strategic, creative, and rooted in real results:

📈 £101m turnover
👷‍♀️ 294 employees
📦 £30m max project value
🌟 84% employee satisfaction

What we’ve learned

If there’s one takeaway from this partnership, it’s that long-term marketing support makes a huge difference. When we’re embedded in your business, aligned with your goals and trusted to deliver — that’s when the magic happens.

Whether it’s improving recruitment, boosting employee engagement, or building trust with communities, our work with Knights Brown proves that thoughtful communication and bold branding can have real, tangible impact in the built environment.

Want to build something brilliant together? Let’s talk.