Increase Your Tender Conversion rate

Glow’s ‘The Sixth Edge’

The Ultimate Growth Blueprint for Civil Engineering

Do you want to win more tenders & gain better recognition?

Glow’s ‘The Sixth Edge’ is for you. We’re confident in our offering that if you’re not 100% happy with our service in the first 90 days, you can exit the contract with no further obligation.

Clients we’ve worked with…

Want to join these other companies in their success?

Arrange a call and drill-down on the deliverables to start growing your market recognition today.

The Sixth Edge

Glow’s ‘The Sixth Edge’ civil engineering package sharpens six critical areas of your business – focusing on strategy, marketing, and branding. Designed to build a stronger company, to give you the edge to win more tenders and outshine the competition.

What are the 6 key areas?

Our comprehensive analysis has pinpointed six pivotal areas essential to elevating your brand, reinforcing your company values, and empowering executive leadership. This package is strategically designed to enhance stakeholder trust, strengthen your corporate image, and establish a commanding reputation within your industry.

Our program provides a strategic growth plan, enhanced industry recognition, social media, stakeholder engagement, reputation management, and a comprehensive analysis to build trust, credibility, and long-term success.

We will enhance your digital and brand presence through website and social media audits, tailored CEO digital influence strategies, and leadership messaging development to effectively communicate vision, values, and authenticity.

Build industry authority through thought leadership content development, including articles and blogs for CEOs, and research-driven white papers that reinforce the company’s leadership and expertise in its field.

Companies receive on-brand tender documents, professional templates, case studies, and impactful visuals, infographics, charts, and presentations to enhance the tender submissions and secure high-value projects.

We provide CSR-specific case studies, branded sustainability and impact reports, and engaging videos to showcase your company’s commitment to social responsibility, sustainability, and positive environmental and social impact.

We offer award submission content, annual reports, compelling company videos, and customer testimonials (video and written) to enhance reputation, showcase achievements, and build industry recognition and trust.

Proven results:

Knights Brown

Providing strategic marketing advice to help Knights Brown achieve its business objectives and communicate with its target audience, the company has grown significantly in the last 7 years…

£100.1m

2023 TURNOEVER

£30m

MAX PROJECT VALUE

47%

INCREASE OF SALES

300+

EMPLOYEES

“Time and again, they have demonstrated their deep understanding of our business, brand and objectives. They are truly lovely people and we’re grateful to have them in our corner, providing much-needed support, day in and day out.”

Kate Cusack, Head of Marketing & Communications, Knights Brown

Want to increase your tender conversion rate?

Get in contact today to find out how Glow can help.

Strategic Foundation for Growth

Growth Strategy and Plan

A comprehensive strategy and growth plan designed to achieve business growth objectives, enhance industry recognition through publications and media, and establish a strong social media presence. This includes the creation of the marketing strategy, the tactical plan, creating the stakeholder communication, and providing expert recommendations for reputation management.

Stakeholder Engagement Strategy

A tailored plan for engaging and aligning with key stakeholders.

Customer and Stakeholder Perception Analysis

A comprehensive review of the company’s reputation, consistency, and credibility across all touchpoints. This includes analysing client feedback, online reviews, and internal alignment to identify gaps in trust and areas for improvement.

Optimised Digital and Brand Presence

Website and Social Media Audit

Analyse the current state of the website and social media presence to identify strengths, weaknesses, and opportunities for improvement.

Digital Influence Strategy for Leaders

A tailored strategy for optimising the CEO’s digital presence across social media platforms. This includes platform recommendations, content themes, posting schedules, and engagement tactics to build an authentic and impactful online profile.

Leadership Messaging Development

A guide to help the leadership team communicate their vision, values, and leadership philosophy effectively.

Thought Leadership & Industry Authority

Thought Leadership Content Development

Creation of articles, blogs to establish the CEO as an industry thought leader.

Design of Thought Leadership & White Papers

Research-driven content that reinforces the company’s leadership in its field.

Tendering and Securing High-Value Projects

On-Brand Tender Documents

Professionally designed tender documents that align with the company’s branding and highlight its strengths.

Tender Response Templates

Ready-to-use templates to streamline the tender response process and maintain consistency.

Case Studies

Detailed examples of successful projects included in tender submissions to demonstrate expertise and reliability.

Infographics, Charts, Presentations, Graphics

Visual aids that simplify complex data and enhance the persuasiveness of tender submissions.

Showcasing Your Values and Social Impact

CSR Specific Case studies

Campaigns that highlight the company’s corporate social responsibility initiatives and commitment to sustainability.

Design of Sustainability & Impact Reports

Branding of Reports detailing the company’s environmental and social contributions, demonstrating accountability and impact.

Videos

Engaging video content showcasing the company’s social impact stories and initiatives.

Reputation Building and Recognition

Award Submissions Content Bank

Ready-to-use text for submitting award entries to gain industry recognition.

Annual Reports

Comprehensive summaries of the company’s performance over the year.

Company video

An introduction to the company, it’s values and key leadership team, showcasing all your company has to offer.

Customer Testimonials (video & written)

Authentic feedback from clients that builds credibility and trust.

The Glow Team

Meet the team helping to grow civil engineering companies profiles

Lisa Lavis - Founder & CEO of Glow | A design and marketing agency

Lisa Lavis

CEO & Founder

Laura Hawtin - Head of Communications of Glow | A design and marketing agency

Laura Hawtin

Head of Comms

Lisa Barnett - Head of Creative of Glow | A design and marketing agency

Lisa Barnett

Head of Creative

Mark Burnell - Senior Designer of Glow | A design and marketing agency

Mark Burnell

Senior Designer

Nathan Anibaba

New Business

Tula

Chief Happiness Officer

How can we help?

Develop powerful identities that make your brand truly unforgettable.

Leverage strategic marketing services to boost your business growth.

Deliver tailored and strategic communication solutions to effectively engage and align your audience.

Craft engaging digital experiences that captivate and connect with your audience.

Create visually compelling designs across all mediums that resonate with your audience.

Utilise dynamic videos and animations to captivate and engage with your audience.