Attract the Right Clients with our Built Environment Marketing

Do you want to win more tenders & gain better recognition?

Whether you work in urban planning, real estate, construction, architecture or surveying, Glow’s specialist Built Environment Marketing services are designed to put your expertise in front of the right audience.

From building your reputation to positioning you as the trusted choice, we’ll help you secure high-value projects and stand out for all the right reasons.

Clients we’ve worked with…

Want to join these other companies in their construction industry success?

Arrange a call and drill-down on the deliverables to start growing your market recognition today.

Our Approach

The four pillars of Glow’s built environment marketing services sharpen the critical areas of your business – focusing on strategy, marketing, internal communications and brand – to help you build a stronger business, giving you the edge to win more tenders and outshine the competition.

What are the 4 pillars?

Our comprehensive analysis and specialist experience within the built environment sectors has pinpointed the pivotal areas essential to elevating your brand, reinforcing your company values, and empowering executive leadership. Our built environment marketing services are strategically designed to enhance stakeholder trust, strengthen your corporate image, and establish a commanding reputation within your industry.

We apply our strategic growth model to identify the approach that will deliver your success. Together, we map markets, define target segments, and create clear Ideal Customer Profiles and Buyer Personas to shape every decision. Our framework and business development pipeline are designed for delivery, strengthening recognition, amplifying social media presence, deepening stakeholder engagement, and reinforcing reputation management. With actionable insights and robust analysis, we help you build trust, establish credibility, and achieve measurable long-term growth.

We develop and deliver tailored marketing strategies that translate objectives into sector-specific campaigns and activities. Every initiative is built around your target markets, aligned with long-term growth goals, and designed for measurable impact. Our campaigns combine digital and traditional channels to maximise reach, while marketing assets showcase your expertise, reinforce credibility, and position your business as a recognised leader in its field. This includes thought leadership content – such as articles, blogs, and white papers – that deepens industry recognition and builds lasting authority.

We deliver clear, consistent, and engaging internal communications that connect your teams to business goals. From leadership messaging and employee updates to campaigns that build culture and trust, our approach ensures your people feel informed, motivated, and aligned. We create messaging strategies that highlight purpose, celebrate achievements, and communicate change effectively. By building an internal culture of clarity and cohesion, we strengthen employee engagement, foster loyalty, and empower teams to deliver success.

We provide professionally designed, on-brand materials that elevate your business and create lasting impact. From tender documents, templates, and case studies to digital assets, websites, and corporate literature including communicating CSR initiatives – we ensure every output reflects your brand at its best. Our creative services also include infographics, charts, and presentations that make complex information clear and compelling. With a consistent visual identity and strong storytelling, we help you stand out in competitive markets, elevate submissions, and secure high-value projects.

Proven results:

Knights Brown

Providing strategic marketing advice to help Knights Brown achieve its business objectives and communicate with its target audience, the company has grown significantly in the last 7 years…

£100.1m

2024 TURNOEVER

£30m

MAX PROJECT VALUE

47%

INCREASE OF SALES

300+

EMPLOYEES

“Time and again, they have demonstrated their deep understanding of our business, brand and objectives. They are truly lovely people and we’re grateful to have them in our corner, providing much-needed support, day in and day out.”

Kate Cusack, Head of Marketing & Communications, Knights Brown

Want to increase your tender conversion rate?

Get in contact today to find out how Glow can help.

Strategic Foundation for Growth

Growth Strategy and Plan

A comprehensive strategy and growth plan designed to achieve business growth objectives, enhance industry recognition through publications and media, and establish a strong social media presence. This includes the creation of the marketing strategy, the tactical plan, creating the stakeholder communication, and providing expert recommendations for reputation management.

Stakeholder Engagement Strategy

A tailored plan for engaging and aligning with key stakeholders.

Customer and Stakeholder Perception Analysis

A comprehensive review of the company’s reputation, consistency, and credibility across all touchpoints. This includes analysing client feedback, online reviews, and internal alignment to identify gaps in trust and areas for improvement.

Optimised Digital and Brand Presence

Website and Social Media Audit

Analyse the current state of the website and social media presence to identify strengths, weaknesses, and opportunities for improvement.

Digital Influence Strategy for Leaders

A tailored strategy for optimising the CEO’s digital presence across social media platforms. This includes platform recommendations, content themes, posting schedules, and engagement tactics to build an authentic and impactful online profile.

Leadership Messaging Development

A guide to help the leadership team communicate their vision, values, and leadership philosophy effectively.

Thought Leadership & Industry Authority

Thought Leadership Content Development

Creation of articles, blogs to establish the CEO as an industry thought leader.

Design of Thought Leadership & White Papers

Research-driven content that reinforces the company’s leadership in its field.

Tendering and Securing High-Value Projects

On-Brand Tender Documents

Professionally designed tender documents that align with the company’s branding and highlight its strengths.

Tender Response Templates

Ready-to-use templates to streamline the tender response process and maintain consistency.

Case Studies

Detailed examples of successful projects included in tender submissions to demonstrate expertise and reliability.

Infographics, Charts, Presentations, Graphics

Visual aids that simplify complex data and enhance the persuasiveness of tender submissions.

Showcasing Your Values and Social Impact

CSR Specific Case studies

Campaigns that highlight the company’s corporate social responsibility initiatives and commitment to sustainability.

Design of Sustainability & Impact Reports

Branding of Reports detailing the company’s environmental and social contributions, demonstrating accountability and impact.

Videos

Engaging video content showcasing the company’s social impact stories and initiatives.

Reputation Building and Recognition

Award Submissions Content Bank

Ready-to-use text for submitting award entries to gain industry recognition.

Annual Reports

Comprehensive summaries of the company’s performance over the year.

Company video

An introduction to the company, it’s values and key leadership team, showcasing all your company has to offer.

Customer Testimonials (video & written)

Authentic feedback from clients that builds credibility and trust.

The Glow Team

Meet the team helping to grow built environment companies profiles

Lisa Lavis - Founder & CEO of Glow | A design and marketing agency

Lisa Lavis

CEO & Founder

Laura Hawtin - Head of Communications of Glow | A design and marketing agency

Laura Hawtin

Head of Comms

Lisa Barnett - Head of Creative of Glow | A design and marketing agency

Lisa Barnett

Head of Creative

Mark Burnell - Senior Designer of Glow | A design and marketing agency

Mark Burnell

Senior Designer

Nathan Anibaba

New Business

Tula

Chief Happiness Officer

How can we help?

Develop powerful identities that make your brand truly unforgettable.

Leverage strategic marketing services to boost your business growth.

Deliver tailored and strategic communication solutions to effectively engage and align your audience.

Craft engaging digital experiences that captivate and connect with your audience.

Create visually compelling designs across all mediums that resonate with your audience.

Utilise dynamic videos and animations to captivate and engage with your audience.