Cannes Captain’s Guide – IGY

Author:

Mark Burnell

Mark has over 25 years of design agency experience and is used to working with multiple brands and the most challenging of client briefs. Having studied Product Design at Bournemouth University, his claim to fame is that he created and developed Mazuma Mobile’s brand identity, supporting its growth from concept to a multimillion pound company.

Posted:

21/03/2023

Well, we must admit we’ve really enjoyed creating the Cannes Captain’s Guides for our client, Island Global Yachting (IGY). The guides have been created to help yacht captains navigate the ports and the superbly glorious destinations. It’s almost like visiting the actual port without having to leave the comfort of your own chair.

While IGY’s brand is well established with a set of adaptable logos for each marina and white and navy colour palette, they allowed us to adapt the brand styling where suitable as long as it retained their overall brand look and feel.

IGY was also able to provide us with amazing imagery of its marinas, the destinations and some wonderfully luxurious megayachts. The Cannes port in particular is gorgeous, especially at night when it truly comes to life.

Being situated at the heart of the French Riviera, you have so many wonderful things to do and see; including the Cannes Film Festival. The Boulevard de la Croisette curves along the coast and is lined with sandy beaches, upmarket boutiques and palatial hotels.

It’s also home to the Palais des Festivals et des Congrès, a modern building complete with red carpet and Allée des Étoiles – Cannes’ The Path of the Stars with handprints and signatures of nearly 400 actors and directors.

A little about IGY Marinas

Founded in 2005, IGY focuses on acquiring, managing, and servicing luxury-yacht marinas and the surrounding upland real estate properties.

Headquartered in Florida, IGY also has offices in New York and the US Virgin Islands. Island Global Yachting Marinas operate under the signature Yacht Haven Grande Collection and the IGY series brands, as well as several private labels.

IGY’s network of properties is setting new standards for service and quality in nautical tourism throughout the world. The company offers an unprecedented collection of marinas in the Caribbean and Americas, all catering to a variety of vessel types including sport fishers, cruisers, sailing, and motor yachts, as well as being exclusive home ports for some of the world’s largest mega yachts. IGY also participates in 10 of the world’s biggest and best sport fishing tournaments, making our marinas in Cabo San Lucas, Mexico and St. Thomas, USVI, highly sought-after angler destinations.