Case Study:

Knights Brown

1st September 2017 marked a significant day for Knights Brown. It’s the day Knights Brown, a leading infrastructure and construction contractor, launched its new Glow-designed brand.

Following the demerger of the Raymond Brown Group, Glow was tasked with delivering branding and marketing for the construction company, creating a new identity that reflected its heritage, values, and future ambitions within the built environment sector.

We have continued to support the growth of Knights Brown ever since.

If you are looking to strengthen branding and marketing for your construction company, our team is here to help you achieve the same clarity, consistency and long-term impact.

Knights Brown Logo

Knights Brown is an independent, multidisciplinary, construction company, passionate about its people, projects, and communities.

What services do we supply?

Providing strategic marketing advice to help Knights Brown achieve its construction business objectives and communicate with its target audience.

We created the Knights Brown construction brand after an in-depth consultation and creation of an extensive brief and branding workshop. The brand strategy needed to focus on its heritage, location, and trustworthy approach.

We continue to deliver visually compelling designs for both internal and external marketing materials that align with Knights Brown’s brand identity and objectives.

We create engaging video content and animations that communicate Knights Brown’s projects and values effectively.

Design, development and maintenance of Knights Brown’s user-friendly website that enhances Knights Brown’s online presence and engagement.

Knights Brown often bid for large and exciting tenders. We support the internal bid team with the design and layout of often large and complex tenders designs, incorporating stats, infographics and critical, road map information.

Providing strategic marketing advice to help Knights Brown achieve its business objectives and communicate with its target audience, and build relationships with potential clients and stakeholders across the construction industry, and the wider built environment sector.

How does our relationship work?

We work closely with Knights Brown’s team to deliver design and creative built environment marketing projects that support the strategic objectives of the business.

With communication at the core of our partnership, a bi-weekly Teams meeting with the Head of Marketing & Communications facilitates the progress of projects and forthcoming campaigns.

Knights Brown has a clear internal and external marketing communications plan, which makes working for this brand a delight. It leans into its values while pushing big on ambition and we thrive on meeting its goals.

From internal communications campaigns to branding, graphic design, tenders, website design and videography, this long-standing partnership demonstrates Glow’s ability to support construction and infrastructure companies with integrated marketing and communications.

Looking for branding, marketing and communications support for a construction / civil engineering company? Contact Glow today to start building a clearer, more impactful brand.

Key growth statistics

£0m

Turnover

0

Total employees

£0m

Max project value

“I love working with Glow and couldn’t be happier to have had them as our partner over the past eight years. Every challenge is risen to, every brief embraced, every cry for help, answered.

Time and again, they have demonstrated their deep understanding of our business, brand and objectives.

Recently challenged with a website design concept brief, the response surpassed all expectations, fully demonstrating the value Glow brings to everything they do for us.

They are truly lovely people and I’m grateful to have them in my corner, providing much-needed support, day in and day out.”

Kate Cusack, Head of Marketing & Communications

What Knights Brown say about working with Glow

Projects over the years

knights-brown-investing-in-scotlands-renewable-future

Knights Brown: Investing in Scotland’s Renewable Future

community engagement in construction

Community Engagement in Construction: How Knights Brown Builds Lasting Social Value

Knights Brown | Brand Consultants | Campaign Delivery

Glow & Knights Brown: A Partnership Built on Purpose, Creativity and Results

Goal 13 - Knights Brown Climate Action Strategy

Designing for Change: Knights Brown’s Goal 13 Climate Action Document

Tender win - Paignton and Preston Promenade Flood Alleviation and Public Realm Scheme - Knights Brown

Helping Knights Brown Secure a Tender Win!

Capability Statement - Knights Brown

Capability Statement Redesign

Knights Brown Website

Knights Brown unveils its brand-new website

MIPIM Leaflet for Knights Brown